"Jyte" was a fad in the late 00s.

A fad is any form of behavior (e.g. "jyting") that develops among a population and is collectively followed with enthusiasm for some period, generally as a result of the behavior's being perceived as novel in some way. A fad is said to "catch on" when the number of people adopting it begins to increase rapidly. The behavior will normally fade quickly once the perception of novelty is gone. Apart from general novelty, fads may be driven by emotional excitement, peer pressure, or even a desire to be outside social norms (counterculture).
-Kornblum (2007), p. 213.
Domanski (2004), p. 147–159.

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